By researching into my chosen genre; indie/alternative I determined a particular social group I was going to target; that amongst students on and upwards to about 26. As I feel that my media product will successfully represent this this age category and social group due to how I put together particular images and photographs for my magazine that evidently represent the reader.
Below I have a Youtube Video that I create on Windows Movie Maker in order to present my ideas and thoughts in an alternative media style. I have simply chosen a photo from my contents page that I have taken with my own camera and compared it with a professional photo I found from a professional music magazine. I have concentrated on different aspects between these photos alike and dislike by overall because I think these images bear some similarity.
I have specifically cropped certain areas of the photo so I can assess and analysis in great depth of the similarities and differences in the way I have constructed the image due to many aspects such as;
- Posture
- Gesture
- Angle
- Shot type
- Lighting
- Costume
- Expression
- Hair
Both of these photos appear fairly similar however, there are aspects I have taken as inspiration and interpreted it into my own unique design.
Lighting/Effects
The overall distinct similarity is the fact that these are BOTH BLACK AND WHITE an important aspect of my magazine I have mentioned throughout. However, I have used this design feature and enhanced it as the professional photograph has a very murky effect whereas, I really wanted my image to stand out and appear very striking therefore, experimented with the brightness and contrast in order to get this effect. The lighting however, adds to this effect, the photo on the left appears very dull and not creating definition in the models face but creating the wanted rocky dark photo , nevertheless I wanted to enhance certain aspects of my models face therefore, used the LIGHT TO MY ADVANTAGE.
Angle/Shot Type
The shot used on both these images show the utmost similarity as they are identical; it is a very simplistic centralised mid shot however, it is very effective as there are no distractions in the background allowing the reader to be fully concentrated onto the model on the page.
Hair/Make Up
Something I saw as being extremely important; In my contents page extra photo research I analyse the make up I intended to use in greater detail, nevertheless, my photo shows similarity in terms of hair and makeup however, the overall make up on my model isn't as harsh, as I wanted my social group to be able to reflect and relate to the make up they would personally wear and I believe this innocent yet striking look of dark lipstick lips really represents my targeted social group. The hair is extremely similar just a little neater, but still has that edge that the indie style has.
Costume/Props
The costume used in particular on the professional photograph is more rockier than an Indie person would wear therefore, I had to acknowledge this factor and take into consideration that this social group will be the first to notice if the costume/clothing looked out of place or did not fit its correct genre. Consequently I put my model in a shirt fairly buttoned up opposed to being left undone and changed the jacket from leather to a cotton blazer to create that softer yet Indie look.
Nevertheless, I still wanted to incorporate the jacket as much as possible as a prop as in some way the jacket is being used in a very characteristic manner, it created depth in the photo and as if it's not just being a model photographed but in fact an action that has been captured and been turned into a still image. I want my social group to be able to relate as much as possible to my images as if they could imagine it being themselves, therefore, I want to represent them an extreme amount, as it'll draw even more interest
Posture/Gesture/Expression
The general stance and positioning of both these images can be deemed to be fairly similar however, there are minor aspects that do portray their differences. The professional photo is fairly sensual, and mysterious, looking down off to the side with her lips slightly parted and her arms up to the jacket with a slight arched back. However, I didn't want to illustrate that sort of message, so simply made my model to keep her lips closed, her head held high with a straight back. These simple changes can send out a completely different sign, and the sign I want to show is one that represents the reader and the social group it is being target at.
Overall I feel as if my media product represents in particular my chosen social group due to these aspects being taken into account a great detail and in great depth in order to realistically portray and represent a successful social group.
No comments:
Post a Comment